Woohoo Body

Eden Tree Eco Co-Creator Dan Kennedy holding can of Woohoo Body Natural Deodorant

Say G'day, to Woohoo Body.

100% effective, 110% fun, all natural deodorant and skincare.
They're all about planet-friendly, body-positive personal care that gives you that "WOOHOO" feeling. Handcrafted in small batches here in Australia.

Woohoo All Natural Deodorants are the best thing that will ever happen to your armpits. They're the healthy, toxin-free alternative to anti-perspirant deodorants that will keep you BO free all day long.

The incredible Woohoo Body range of deodorants are made with love in Newcastle NSW by husband and wife team Aaron and Phoebe (yep - that's them in the picture).  Self-confessed mix-a-holics, they’ll mix or blend whatever healthy toxin free, organic, vegan friendly ingredients they can get our hands on to find effective alternatives to the harmful chemical ladened products commonly manufactured in Australia's self-regulated cosmetics industry. 

Woohoo Body husband and wife team Aaron and Phoebe

Aaron and Phoebe have been creating unique Australian skincare and deodorants for over 12 years now, commencing with the launch of Woohoo's sister company Happy Skincare back in 2010, and they're super proud to have received 6,700 reviews (and counting) from their very happy customers.

Australian Indigenous Ancestry and Native Botanical Wisdom

Both Aaron and Phoebe are proud descendents of the Wailwan, Kamilaroi and Guringai Australian Aboriginal nations.

As kids they didn't know they were Aboriginal because their families were from the stolen generation, and sadly, like so many Australians (myself (Dan) included), their culture was hidden from them. Since becoming aware of their heritage they've spent years learning as much as they can and connecting with their community.

Interestingly, learning about their Aboriginal culture didn't come as much of a surprise, as they already felt so connected to the land and nature. Learning they were Aboriginal felt like it made sense of what they were already feeling, and if anything it was like being given a gift. It unlocked the start of a fascinating journey of discovery for them.

The unique Australian landscape and our fascinating plants are very special to them, and they use many native ingredients in their skin-loving creations both at Woohoo Body and Happy Skincare.  

They're very grateful to have learned so much about traditional Australian ingredients from their Aboriginal ancestors, as that knowledge has helped them formulate incredibly effective deodorants and skincare products that are the perfect balance of modern science (they call it conscious chemistry) and our unique Australian botanicals.  

The problem and solution

Aaron had always struggled with using deodorants as they caused irritation - usually uncomfortable redness and itchiness. There was only one brand that he could use but it was far from natural.

Being health-obsessed, he ditched it after learning the harmful effects it's nasty ingredients cause and went searching for a natural deodorant.  Aaron’s experience was the same as most people looking for natural deodorants. They performed very poorly with all the usual complaints. They were wet and sticky, didn’t work long enough, didn’t smell that great and typically caused red, irritated itchy armpits.

Aaron knew that he wouldn’t be alone. Surely there were other people out there who desperately wanted natural deodorant but were kept being let down by what was available.

It was time for to do something about it and he and Phoebe set themselves the challenge to create their own deodorant paste.  The quest began to find the perfect balance of ingredients that would create the most underarm-friendly deodorant the sensitive people of planet Earth had ever known, without compromising on anything – it had to be cruelty free (more difficult to find than you might think!), vegan, and truly effective at the same time as being gentle.

Their hard work and (perspiration) paid off.  Aaron put his first winning formula in a jar and called it the Woohoo! All Natural Deodorant Paste.  And he was never itchy or red underarm or smelly again.

A few surprising things about Woohoo natural deodorant!

  1. It works on feet. If you like the sockless look then Woohoo can save everybody some embarrassment.
  2. It can be used under the band of those who use bras if experiencing chafing.
  3. One jar lasts ages. Usually 5-6 months if you’re using it once a day.

Why we at Eden Tree Eco love Woohoo Body.

Each and every Woohoo Body formula is developed in-house by Aaron, who has a (healthy) obsession with Australia's potent native ingredients and creating unique products that are truly effective yet gentle enough for sensitive skin.

The Woohoo style of natural skincare and personal care products is a bit different to other brands out there. They don’t just choose ingredients because they’re natural or organic and are good for you.

They take it a few steps beyond that.

And by conducting all of their research and development at Woohoo HQ (rather than using an external contract manufacturer), they have the advantage of being able to revise and customise their new formulas as many times as needed with complete autonomy to ensure that they do what they are intended to do.

Woohoo Body Formula Mix
Woohoo Ingredients:

Each potential Woohoo Body ingredient is analysed to ensure every ingredient is:
  • Proven to work on REAL human skin, not just test tube skin cells
  • Proven to be non-toxic and safe
  • Suitable for sensitive skin (i.e. not known to cause irritation)
  • Natural, naturally derived, or nature identical
  • Sustainable, ethical, vegan and cruelty free
Next they dive deeper into the Conscious Chemistry of formulating Woohoo products. This is where it gets really good.

It’s sciencey and complicated, but what it boils down to is that they look at how ingredients function not just by themselves but in synergy with each other to give you results far better than you would ever expect from natural products.

The active ingredients Woohoo choose are proven to work on real skin without negative side effects. And they include them at the optimal level to have maximum skin benefits but not go too far as to cause sensitivity or irritation.

Woohoo Body + Happy Skincare also give back by contributing towards Indigenous planet-friendly charities like the Karrkad Kanjdji Trust (KKT) and Seed Mob, plus other environmental causes.

Visit our Personal Hygiene collection to discover the different Woohoo Body natural deodorant range we stock, and to learn about their unique formulas and benefits.

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